Free Beauty and Grooming Samples: Step-by-step Guide

The three best places to look for free beauty samples are sponsored posts on social media, product testing websites and Magic Freebies, of course.
In fact, you need read no further if you’d prefer to head straight to our curated list of beauty and grooming samples updated daily — after all, our freebie hunters do the work so you don’t have to.
But if you do want to learn more, stay tuned for our step-by-step guide.
Step one: Look out for sponsored posts
Sponsored posts are currently one of the most popular ways that brands are giving away premium beauty and grooming samples.
The kinds of things you can expect to receive in the post once you’ve mastered a few basic steps are free samples of perfume, aftershave, skincare and haircare from top brands.
So, how do you optimise your chances of these sponsored posts popping up in your feed on Instagram, Facebook, TikTok, etc? Brands target their ads at the people they think will be most likely to be interested, so free beauty samples for products like makeup might be shown primarily to women, and free grooming samples like aftershave or beard care products primarily to men.
Whilst you can’t change the demographic an ad focuses on, you can make sure that you are best placed to see the ads that suit your demographic.
Start by following your favourite beauty or grooming brands – this instantly makes it clear to the algorithm that you are interested in beauty and grooming products.
The more sponsored ads for beauty and grooming samples you interact with, the more you’ll often be shown, so once you get started, it’s quite normal to have a steady stream of lovely little sample products arriving on your doorstep.
Don’t waste too much time scrolling, though. You can often find screenshots of the current active sponsored posts that are available by simply visiting our Facebook group — and we’d love it if you would consider joining and adding any freebies that you find too.
Once you know what’s circulating, you can go and follow the brand and interact with their content to signal interest.
Hopefully, you’ll soon see the ad in your own feed where you can click sign up and add your delivery details. It’s that simple – these types of free beauty and grooming samples usually arrive within a couple of weeks and usually consist of handy little travel-size products.
Step two: Sign up to beauty product testing websites
If you want to be in with a shot of scoring full-size products, product testing websites are the place to be.
They’ll send you products to try at home in exchange for your honest feedback.
A few of our favourites include Superdrug, Marie Claire Beauty Drawer and SuperSavvyMe, but you might also like to check out our guide to the 8 best UK beauty panels.
But here, let’s take a closer look at our top three.
Superdrug
The Superdrug testing panel website is one of our top choices for getting amazing beauty samples.
They are constantly running fantastic trials for top makeup brands, such as Juicy Couture, Palmer’s, E45, CeraVe, Marc Jacobs, Maybelline and many, many more!
Signing up is super simple; just head over to the Superdrug Community, and press the ‘login/register’ button. You will be asked about your personal information, as well as some info about your beauty habits to get a feel for what kind of products would suit you best.
From that point, you will be notified of new product testing opportunities that suit you via email, and you’ll also need to check back on the website regularly to see what products might pique your interest.
Marie Claire Beauty Drawer
This one’s an absolute must to get some great free beauty samples. So, what’s the deal with it? Well, like Superdrug above, it’s a site you’ll need to build a personalised profile on before Marie Claire will send you the most relevant beauty product samples based on your specifications.
Then, just let them know what you thought of the product – giving some honest feedback while appreciating some excellent goodies you got for free!
There are some great brands that Marie Claire works with, such as Elizabeth Arden, Laura Mercier, byMario and more.
We’re happy to say that loads of our freebie finders over on our Facebook group have got some really good stuff from Marie Claire and can vouch for how great it is for beauty freebies. It is very easy to sign up for Marie Claire Beauty Drawer.
SuperSavvyMe
SuperSavvyMe is a great product testing website for trying out all sorts of products from Procter & Gamble – including Fairy Liquid, Febreze and yes, even free beauty and grooming samples!
In fact, you might not have known that some of your favourite beauty products, including Herbal Essences, Pantene, Aussie and Oral-B, are owned by P&G and regularly feature on the SuperSavvyMe website!
For instance, we’ve recently found an entire Olay bundle available for testing over on the SuperSavvyMe website – sounds good, right?
So, if you haven’t already, get signed up to SuperSavvyMe.

Step three: Keep an eye on the Magic Freebies website and newsletter
Even the most dedicated freebie hunter can’t have eyes everywhere at once, and that’s why we think the most important step is to follow a dedicated freebie feed like ours at Magic Freebies.
We have a team of freebie finders telling our subscribers what’s available, when and, of course, how, so if you want free beauty samples step by step, head to our homepage now, have a browse and get yourself on our mailing list.
We send a daily email newsletter detailing all of the day’s best freebies and update our website and social channels all day as new offers come in.
Popular freebies can be snapped up in hours, so being the first to know about them is really important. We can help with that!
Free grooming samples for men
If it’s free grooming samples for men in particular that you’re after, the process is exactly the same.
At Magic Freebies, we see everything from free aftershave samples from popular brands (think Boss, Diesel, Paco Rabanne, Gucci and more) to free deodorants, men’s skincare and even appliances like hair trimmers and electric razors.
Why not have a look at what aftershave samples might be available today?
What to expect
You might be thinking, that sounds like a lot of work, and is it actually worth it? In our opinion, that’s a big resounding yes!
We apply for the samples in the same way our subscribers do to check they work and because we love a freebie too. We’ve received hundreds of freebies ourselves so we know how useful they are.
Standard sample vials of perfume or aftershave tend to last a week of daily use, and mini makeup and toiletries are just perfect for travelling.
Free beauty and grooming samples are a great way to try out luxury products without the price tag, and once you have a good routine in place, freebie hunting doesn’t take up much time at all.
Now that you’re an expert on all things to do with beauty and grooming samples, you might also be interested in our guide to free makeup samples.
FAQ
What are the best ways to get free beauty and grooming samples in the UK?
We recommend following a dedicated freebie feed like Magic Freebies as well as being aware of sponsored posts on social media and product testing panels.
Are free samples really worth the effort?
Absolutely, we regularly see full-sized products and even bundles sent out by product testing websites as well as handy travel-sized beauty and grooming samples.
How can I make more sample ads appear in my feed?
Interact with beauty and grooming brands that run sponsored ads and you’ll naturally start to see them appear in your feed. Providing timely feedback is good etiquette to ensure you continue to be selected for trials.
How long does it take for social media samples to arrive?
It’s normal for free samples to take several weeks to arrive. This is because the samples are often sent out all at once after the campaign has finished.
How do beauty product testing websites work?
Product testing sites generally ask you to complete a detailed profile of your preferences and characteristics so that they can match you with relevant campaigns and products.
Are there free grooming samples available specifically for men?
Yes, there are often some fantastic free grooming samples available for men, including aftershaves, men’s skincare and toiletries, beard trimmers and electric razors.
