Free Stuff for Babies & Kids

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Raising children is one of life’s greatest joys — but it can be very expensive. New parents will quickly discover just how many essentials a baby needs, and as children grow, so does the cost of clothes, toys, books, and activities.

However, there are plenty of ways to access high-quality free items for babies and kids, from samples and activity packs to full product bundles. With a little know-how, you can significantly cut costs without compromising on quality.

This guide walks you through what kinds of freebies are available right now, how to claim them, and where new parents can find the most useful free baby products from trusted UK shops and brands.

Freebies available now for babies & children

There is a wide range of free products and offers currently available from well-known UK brands and baby companies. These typically include samples, vouchers, and limited-edition free items you can claim through quick forms or club sign-ups.

Free baby essentials

  • Baby product bundles: Many UK parenting platforms offer newborn gift packs that often include nappies, creams, sterilising tablets, and sample-size essentials to help you through the first few months.
  • Baby wipes samples: Several major brands offer free packs of baby wipes from time to time. These are ideal to try out different sensitive-skin options before committing to a larger purchase.
  • Baby soothers & bottles: Product-testing programmes regularly give out free bottles, dummies, or feeding accessories in exchange for your feedback.
  • Newborn photoshoots: Photography services sometimes offer complimentary newborn photo sessions, giving parents a professional keepsake at no cost.
  • Nappy coupons: Brands such as Pampers frequently release free vouchers that can be used in supermarkets or pharmacies.
  • Baby shampoo or bath samples: Parenting clubs tied to major retailers often provide small bottles of baby shampoo, lotion or wash as part of their membership perks.

Free stuff for older kids

  • Children’s magazines: Free issues from popular kids’ magazines are sometimes available to download or have posted to you, giving children stories, puzzles and activities at no charge.
  • Free activity packs: Seasonal activity packs from food and drink brands are popular and usually include colouring sheets, games, stickers and craft ideas.
  • Sports sessions: Family-friendly brands occasionally sponsor free children’s football or multi-sport sessions across the UK.
  • Garden centre workshops: Some national garden centres host free monthly learning events designed to get kids hands-on with nature and creativity.

These offers change regularly, so checking frequently means you’re more likely to catch the limited-quantity freebies before they expire.

New parents: Where to get the best free baby products

If you’re expecting a baby or navigating the early months of parenthood, you’re in the perfect position to claim some of the most valuable freebies available.

Many shops and baby brands offer dedicated baby clubs or welcome packs, making it possible to build up a helpful supply of essentials at no cost.

Baby Clubs and retailer programmes

Most major UK retailers run baby or parenting clubs that are free to join. These clubs often include free welcome packs, money-off vouchers, exclusive samples and personalised offers.

  • Boots Parenting Club: When you sign up with an Advantage Card, you gain access to free baby samples throughout the year. Parents often receive complimentary items such as baby shampoo or wipes, along with regular points bonuses.
  • Emma’s Diary: Known for offering multiple free gift packs for expectant and new parents. Packs may include nappies, lotions, wipes, breast pads and useful coupons.
  • Supermarket baby clubs: Shops like Asda, Aldi, and Tesco regularly provide welcome offers, discount vouchers and baby product samples as part of their loyalty schemes.
  • Brand-specific baby clubs: Brands such as Pampers, Huggies and various formula companies (Cow & Gate, Aptimil, etc) offer sample packs, coupons and free gifts when you sign up.

Why baby clubs are worth joining

Not only do these clubs offer free physical products, but they often include expert advice, pregnancy updates and tailored offers that match your child’s age.

Signing up early — even during pregnancy — maximises the number of freebies and vouchers you can receive over time.

Tips to get the most freebies for kids & babies

To make sure you’re first in line when new offers appear, a little organisation can go a long way. Here are some tried-and-tested strategies:

1. Set up a dedicated email address

Many freebies require email registration. Using a separate email account for offers helps keep things organised and ensures you never miss out on new samples and giveaways.

2. Check for seasonal offers

Brands often release special freebies around holidays or during seasonal campaigns. Christmas books, summer activity packs and back-to-school items are common examples.

3. Follow brands online

Many companies announce giveaways and limited-edition free items through social media first. Following children’s brands and baby product companies can help you catch offers others miss.

4. Join local parent groups

Neighbourhood groups, community forums, and sharing apps can be excellent sources of free pre-loved items such as toys, clothes, books and even larger equipment. Facebook Marketplace and Gumtree often have cheap or free stuff for kids.

Many parents are happy to pass things on for free once their own children have outgrown them, if not to friends and family then to the greater public.

What we think

With the right strategy, getting high-quality free items for babies and children is easier than most people realise.

By signing up to baby clubs, staying alert to new offers, and regularly exploring what’s available, you can build an impressive supply of essentials, activities, and treats for your children — all without spending a penny.

Whether you’re an expectant parent or managing a growing family, these freebies can make a real difference to your budget while still giving your child the very best.